Adtraction Blog

PI Live goes virtual for 2020

In only a short year conferences have vastly changed, but PI Live has adapted and introduced a new conference format for 2020.

PI Live has introduced a new virtual conference for 2020

A year ago Adtraction were proud hosts of the Beer Garden Networking Zone at PI Live in London.

In only a short year conferences have vastly changed, but PI Live has adapted and introduced a new conference format for 2020.

PI Live Global will be a totally online virtual conference, accessible to all and curated by the team behind PI Live London and Performancein.com.

Global Sessions

The sessions will be hosted to allow attendees from all over the globe to participate, starting each day at 14:00 GMT and running on Tuesday 27th, 28th Wednesday, Thursday 29th and Friday 30th October.

Themes that will be featured include; adaptation strategy for different worldwide markets, the lessons that traditional retailers can learn from DTC, how to encourage diversity, Network and SaaS contracts, why brand and performance working together is more important than ever, in addition to the new partnerships and technologies that have emerged during this pandemic.

The online format will feature different formats, from panel discussions to solo presentations, masterclasses to quick-fire sessions.

Talking Diversity

This year Adtraction’s UK Managing Partner, Anjulie Blunden is taking part in PI Live GLobal, where she’ll be chairing a panel entitled “Diversity and inclusion: what goals should businesses set for the next 12 months?”

Joined by Angus Drummond (vouchercodes.co.uk), Rakhee Jogia (Rakuten Advertising), Rachelle Watson-Hill (Wavemaker) and Mustafa Mirreh (PerformanceIN) Anjulie will lead the panel to discuss what goals companies should set to ensure they nurture inclusive cultures, as well as considering how the wider industry could collaborate and be accountable for change.

The session will be aired at 17:25 GMT on Wednesday 28th October.

Free to Attend

Passes this year for PI Live Global are free but numbers are limited.

Register for a Free PI Live Global Pass.

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