Welcome to the Weekday affiliate program!

Weekday is a Swedish denim and fashion brand influenced by youth culture and street style. Founded in 2002, Weekday currently ships to 18 markets and has stores in 10 countries, offering a unique retail experience and a curated mix of women’s and men’s assortments as well as a small selection of external brands.

Facebook: weekday Instagram: weekday_stores Pinterest: weekdaystores Online store: weekday.com

Approval guidelines:

We encourage all interested sites to apply to our program. However, before you can participate in our program, we will need to approve your site. Mainly we look for sites that:

Do not work with Coupon and Voucher, Cashback, SEM and Tech solutions.

Are on brand regarding target group and aesthetics and within our geographical locations

Affiliates are prohibited from using PPS to promote Weekday unless written permission is given. No direct linking is allowed.

Do not display content that may be (a) offensive or discriminating on the basis of race, ethnicity, gender, religion, sexual orientation, age, national origin or disability; (b) defamatory, pornographic, sexually explicit or abusive activities; (c) illegal activities; (d) false or misleading advertising; or (e) a conflict or violation of any applicable law or regulation or specific guidelines or any intellectual property rights of any person, party or entity.

Cookie lenght

14 days

Commission to affiliates

standard: 6% per sale

Influencers: 12% per sale

Deep linking

in order to be able to deep link to a specific product or page it is important to use https when building the link (example: https://www.weekday.com)

Voucher & cashback affiliates

Not allowed

Order value

The order value will be converted to local currency so there can be some small variations in the order value. What Adtraction tracks is what will be used to base commissions to affiliates on.

Weekday reports upon shipment which means transaction date  you see in reporting is actually the date the order is dispatched, not the date the purchase took place.

Claims

It is not allowed for affiliates to add claims.

Influencers

Annonsering blogg & sociala medier: 

1.) Där en del av inlägget innehåller Adtractions länkar så ska det annonsmärkas högst upp ”Inlägget innehåller reklam genom annonslänkar för x”.*

2.) För inlägg som är helt dedikerade till specifik annonsör/annonsörer så ska inlägget annonsmärkas högst upp med ”Inlägget är reklam för x och innehåller annonslänkar”.*

*x = fyll annonsören du gör reklam för

Följs inte detta så kommer vi bli tvungna att avsluta samarbetet.

Adtraction följer Reklamombudsmannens rekommendationer och Konsumentverkets vägledning för marknadsföring i bloggar och sociala medier.

Här kan du läsa mer om ICC:s Regler för reklam och marknadskommunikation
http://reklamombudsmannen.org/shared-media/media/final_marketing_code_swe.pdf

WEEKDAY nekar affiliates som inte passar deras varumärkesstrategi.

Annonsören arbetar utifrån en tydlig varumärkesstrategi. Denna strategi i kombination med målgruppsanpassning styr urvalet av publicister. Om annonsören inte upplever att publicistens innehåll är i linje med strategin kan ansökan komma att nekas