Suunto Program Terms and Conditions

Who are we today?

OUR HERITAGE MADE US

We represent adventure. Exploration has been in our DNA since 1936.

Adventure is a way of thinking. It's about new experiences and getting out there, no matter how big the challenge.

We always look to challenge you mentally or physically, whether it's a long run, a difficult climb, or a deep dive.

If there's one word to define Suunto, it's adventure.

7 reasons to become a Suunto partner:

Commissions from 2.5% on all products
30-day cookie duration
Exclusive discounts and offers
Fast sales validation
You'll promote a healthy, active, and adventurous lifestyle
Creative materials for our Brand, Products, and Marketing Campaigns across a wide range of media and devices
What do we look for in a partner?

Respect for the brand; Please read the terms and conditions carefully.

Respect for users: Generate high-quality, well-written content that accurately reflects the information presented. If you have any questions about the content, please contact us.
Transparency: Above all, we want you to be a transparent partner regarding how you generate traffic and sales.
Proactivity: We expect you to align with the brand, submitting proposals and optimizing campaigns based on your knowledge. We will provide you with offers, content, and information so you can create sales-generating content.
Passion for the product: We highly value partners who treat our products with care and who, like us, embrace adventure as a way of life.

Before applying to the Suunto program, please consider the following:

Ensure you have a functioning website.

Ensure your website design is well-designed.
We check that the content is up-to-date and the quality of the posts is high.

We observe how the partner promotes other brands. We analyze whether the partner's audience and content are relevant to our brand.
Make sure your traffic sources do not violate the program's terms and conditions.
Before applying to the program, please consider these requirements, as we will not be able to validate your application if we find any discrepancies.

Validation and Payment Timeframe

Partner program sales will be reviewed and processed (moving from pending to confirmed and/or canceled) 30 days after the transaction is registered on the platform.

Attribution Window

The program's attribution window is 30 days post-click.

Types of partners we're looking for:

Specialized content, vertical, and niche websites
Social media
Influencers (Instagram, TikTok, Twitter, Twitch)
YouTubers
Price comparison sites
Display performance marketing
We will individually review our partnerships with:

Offer and incentive sites
Coupon sites
Cashback and loyalty programs

Program Restrictions

Please carefully review our terms and conditions. Here's a summary of the most important ones:

Bidding on the brand name, misspellings, or generic brand names is not permitted on any search engine (e.g., Suuunto, Sunto, Suunto Offers, Suunto Discounts, etc.). Before starting the program, ensure you use negative keywords for both broad and exact match.

Partners cannot use the Suunto brand name in their domain or create a website that resembles Suunto's. Partners cannot impersonate other partners in any way, nor can they engage in activities that could interfere with the correct allocation of commissions, such as site-unders, pop-ups, cookie dropping, or other activities like toolbars, extensions, or malware.
Publishing content about Suunto or any of its products that provides users with misleading or false information is prohibited.

Claims for untracked sales will not be accepted once the sales for the corresponding month have been validated.
Partners may not promote discount coupons or offers to which they have not been granted access through the Suunto Partner Network. Discount coupons promoted through channels other than the affiliate network, or discount coupons from countries other than those included in the program, may not be used. Sales generated through a discount coupon not provided via the Suunto Partner Network may be canceled.
Partners must avoid competing for SEO keywords that are strategic for the brand.
Your links must contain rel="nofollow" or point to an intermediate page blocked by the robots.txt file.
If promoting the brand via email marketing, you must strictly comply with the current data protection policy and must not imply to the user that Suunto is sending the email.

You may not, under any circumstances, attempt to force a click, whether through a banner or a call to action that is "deceptive or opaque" to the end user.

Partners may not share their links with third parties without Suunto's express notification and authorization. In the case of sub-networks, Suunto will require visibility and approval from the sub-network's partner base.
For any necessary changes to the content, whether to the image or the copy, you must respond promptly, and no later than 24 hours if the change is urgent (indicated in the subject line).
Partners may not alter the banners without first consulting the advertiser and obtaining their express authorization.
Partners must use the links appropriately, respecting the parameters defined by Suunto and exactly as obtained from the Suunto Partner Network tools. Under no circumstances may partners alter redirects or change the defined parameters.

You should review the terms and conditions to understand the applicable penalties. However, in case of a violation, the penalties include:
Expulsion from the program with immediate effect.
Cancellation of open sales in the program.
Refund of commissions by the partner (if they were generated fraudulently).
Compensation in case of serious damage caused to the brand.