This journey began in August last year when we welcomed Miranda, our then new UI/UX designer. During her first week, she met with the marketing team and shared her first impressions: Adtraction was fun, friendly, and even had an office social event planned the same week she started. But when asked what she’d expected, her response made us pause: “Something more corporate, and perhaps not as fun – that’s how Adtraction looks from the outside.” 

She was right, and here we are, with a brand new brand platform reflected in a new graphical profile and website. 

We hope you enjoy it as much as we do! And no worries, despite our updated look, we’re still all about what we’ve always been in the partner marketing industry: creating long-term value, embracing relations, and constantly improving. We center around one clear promise to: Expect more.