Blog
Oct 07 2019
What are callbacks and how to work with them?
Curious what callbacks are and how they can be used? This article will explain what they are and how you can make use of the functionality.
A callback is essentially a method of getting sent transaction data when a transaction has been registered in your Adtraction account. Technically speaking a callback is a URL request our servers make towards the URL where you want to receive the requested data. This allows you to gather specific data in one place rather than logging in to several different platforms.
You can flexibly setup to receive a callback when a transaction happens for channel x and advertiser y.
The data you want to receive is populated into the callback URL with tokens.
This is how you set it up in the Adtraction system under «Tools» and «Callbacks»: