The Adtraction Blog

  • Happy Easter from Adtraction

    Happy Easter to all of our affiliates and advertisers!

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  • New business locations for Adtraction

    We are pleased to announce that Adtraction is expanding. In order to accommodate the growth, we recently opened two new offices – one in Amsterdam and one in Berlin.

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  • Adtraction Global Conference: Austria

    Bringing employees together frequently greatly facilitates cross border cooperation. Adtraction held its Global Conference with great success this time in Austria, the 21st to 24th of March.

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  • New graphical profile

    Time for change – we are excited to announce the launch of Adtraction's new websites!

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  • Intelligent Tracking Prevention 2.0

    On September 17, 2018, Apple released new versions of its Safari browser (both desktop and mobile), which includes an update to its Intelligent Tracking Prevention (ITP) technology.

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  • How does Adtraction tracking work with parallel tracking in Google Ads?

    Parallel tracking does not affect Adtraction’s legacy cookie tracking. However, for advertisers using first-party tracking or server-to-server tracking a simple update by affiliates in their Google Ads account is required.

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